Central Download

Saw a pre-screening with a friend this film last night. Very painful experience. There is "Product Placement" and a new-term I will coin which is "Film-placement", whereby a film plot is constructed around the need to show-off every aspect of a Product. Barely a laugh in sight at the cinema. Cannot believe Google signed this off – they have self-belief in spades! Things that did make a mark on me in this film: Google provides silly hats for interns (i.e. "Noogles", porting silly little hats complete with little propellers), coloured bicycles on campus, relaxation pods, online advertising, online analytics, GPS location services, oh and not forgetting free food (provided not taken home, and a barrel of laughs intended to be associated around this one). Oh, and some of its lecturers have to make do part-time as strippers (where did that one come from?). I have seen many mediocre films in my time but this is the first that I have been compelled to "review".